The Data Strategy Awards 2009 took place on Thursday 22^nd October at Lancaster London. Data Strategy would like to congratulate all finalists and in particular the winners for their outstanding entries which are a credit to our industry.

To view details of the finalist and winners please click here and to see photos from the evening please visit our photographer’s website www.simply-photography.co.uk.

This year’s shortlist for the Data Strategy Awards showed just how diverse the data industry has become. From optimising marketing campaigns to get the best return from limited budgets to tackling health and lifestyle issues by understanding local populations – not only can data help to solve these questions, it can also win its practitioners an award.

That’s what the annual Data Strategy Awards evening is all about – celebrating best practice, applauding companies at the leading edge and identifying the individuals who have the vision and drive to deliver innovative programmes. Everyone who picks up an award has proven to a peer group of judges, drawn from client and supplier organisations, that they have what it takes to steer their companies through difficult times.

Data can be a serious business, delivering against tough business demands. It can also be a celebration. The Data Strategy Awards night was both.

David Reed

Editor
Data Strategy